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is a brand name of canned and plastic bottled coffee and coffee-flavored beverages sold by Suntory in Japan. It was released in 1992 and is one of many brands of Japanese canned coffee. Boss is known for its aggressive campaigns using a jacket nicknamed as a promotional item. The brand's logo features a mustachioed, pipe-smoking man. Although most often you see the Boss logo smoking a pipe, the logo has been altered to show the man reading a newspaper or playing the saxophone. Its slogan is "SUNTORY BOSS is the boss of them all since 1992". Japanese singers Eikichi Yazawa and Ayumi Hamasaki endorsed in the product in the 1990s and early 2000s respectively. Hamasaki appeared in commercials singing the Boss jingle, a cover of Nat King Cole's song "Love". In April 2006, Tommy Lee Jones became the spokesman for Boss. He was seen in various Boss TV commercials in Japan. ==Advertising== Tommy Lee Jones has been the most recognizable face of Boss since 2006, and he has appeared in print, display and television ads for Boss across Japan. Boss has released 38 commercials featuring Jones as “Alien Jones”, an alien who has come to Earth, in a human form, to learn about human culture. In the commercials, “Alien Jones” goes from one everyday job to the next, from a karaoke bar waiter to a doctor. In one of the last commercials “Alien Jones” leaves Earth, but quickly returns due to his love for Boss canned coffee. Boss has teamed up with the creators of James Bond and Super Mario offering collectible figurines when you purchase one to two cans of boss coffee. There are a total of fifteen collectibles from the James Bond/007 campaign. Eight of the fifteen collectibles are on top of two Boss coffee cans, the other seven collectibles are on top single cans. After purchasing a total of twenty three cans, you have collected the entire 007 set. The Mario collection campaign started on September 18, 2012. A total of ten pull back Mario figures can be collected after purchasing ten cans of Boss coffee. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Boss Coffee」の詳細全文を読む スポンサード リンク
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